Irrational loyalty is the ultimate goal of branding
What is a Brand Personality?
Brand Love, Brand StrategyDeb Gaborairlines, brand personality, brand promise, brand strategy, branding, business, Cards Against Humanity, customer, marketing, music, New York, Passion Planners, personality, Sol Marketing, virgin airlines, Virgin America, Yet Delta
How Does Your Brand Get Your Customer Laid?
Brand Love, Brand Strategy, Branding is SexDeb Gaborbooks, brand, brand strategy, branding, business, Carol Pearson, customer, Dell Corporation, Galaxy S7, Godiva Chocolate, Harvard University, IT, Johnson Johnson, Mark Zuckerberg, media, Mercedes Benz, Old Spice, Orville Redenbacher, Sol Marketing
When should we brand? Early, often, and always
Brand Love, Brand Strategy, Branding is Sex, Content Marketing, Success Secrets, TrendsDeb Gaborbrand, branding, Branding is Sex, business, customer, media, TV
Create your ideal customer profile
Brand Love, Branding is Sex, Featured, Sol News, Success Secrets, TrendsDeb GaborBranding is Sex, business, Deb Gabor, Ideal Customer, media, New York, North Face, North Star, Picassoesque Cubist, Sol Marketing, SUV
What's your brand archetype?
Investor pitch archetypes
Brand Love, Brand Strategy, Investor Pitches, Success SecretsGuest UserDeb Gabor, Elevator Pitch, General Assembly, Investor Pitch Whisperer, investor pitches, Sol Marketing, Sol Marketing Santa
Podcast: The 3 Big Questions Your Business Needs to Answer when Building Your Brand
Building a kick-ass brand that wins
The shoe fetish continues
Beloved brands around the world: The brand called Santa
Brand Love, FeaturedGuest UserBest Buy, Big Data, Brand Santa, Inspiring Santa Love, Santa First, Santa Forget, Santa Santa, Sol Marketing Alright, Sol Marketing Santa, Walt Disney, Whole Foods
Brand Storytelling isn’t Telling the Story of Your Brand – It IS Your Brand